#SmallBizBigOutcome Neighbor Islands Press Release

Contact: Laura Cole

For Immediate Release  

HONOLULU, HI(April 22, 2018) –Vivial, proud publisher of the Hawaiian Telcom Directory, is partnering with schools on the islands of Hawaii, Kauai, Lanai, Maui and Molokai to launch the #SmallBizBigOutcomerecycling drive and environmental awareness campaign. The campaign launches on Earth Day and runs through May 30, and is in conjunction with the 2018 Hawaiian Telcom Directory delivery on the neighbor islands.

Local schools on each island will compete to collect the outdated telephone directories, which will keep the directories out of landfills through recycling. All participating schools will receive a cash prize for their involvement in the program, and one school will win a grand prize. The grand prize winner will be selected based on book collection totals and efforts to engage and educate students about protecting the local environment.

“For a decade Vivial has partnered with neighbor island schools to collect tons of outdated directories for recycling and environmental awareness, and we’re proud to champion positive change in the communities we serve,” said John Lambert, general manager of Vivial in Hawaii. “We love seeing how students learn the difference they can make in protecting the environment, as well as the ripple effect it has with residents and businesses across Hawaii.”

Hawaiian Telcom Directories are 100 percent recyclable. After the close of the contest, the telephone directories are shipped off-island for recycling. On Hawaii, Kauai, Lanai and Maui the materials are converted into an array of new products, including building insulation, writing and copier papers, newsprint and paper towels. The directories from Molokai are processed at a waste-to-energy facility where they are used to generate a valuable source of renewable energy for Oahu. Recycling and environmental sustainability are important initiatives year round, so residences and businesses throughout Hawaii should check with their local recycling department for more information on recycling programs offered in their area.

Vivial is also partnering with local food banks, including Hawaii Foodbank, Hawaii Foodbank – Kauai Branch, The Food Basket and the Maui Foodbank, to host a community food drive. By using the recyclable directory delivery bags, Vivial encourages the community to fill the bags with nonperishable food items and donate them to local food banks.

For more information about the recycling drive, drop-off locations and hours, as well as a list of the participating schools and food banks, visit http://smallbizbigoutcome.com/neighbor-islands. To arrange for a bulk pick up, please call (808) 833-2018, or to reduce or stop delivery of any print directory, please go to yellowpagesoptout.com. To learn about all of Vivial’s product offerings, visit Vivial.net.

Vivial is a groundbreaking martech company that offers a full range of customer engagement tools to help businesses enhance the way they connect with customers, build loyalty, manage content and track results. We help businesses of all types increase their visibility using turn-key solutions, allowing our customers to get back to running their business while we work behind the scenes to get them results.

Vivial’s success is highlighted by recognitions such as: “Fifth Hottest Technology Company,” Forbes; “Best Local SEO Company,” Top SEO; and the “Green Initiative” award from the prestigious national Communitas Award.  For more information visit https://vivial.net